Coming to America: A tale of two Europeans

Chinese automakers are hesitant to enter the U.S. EV market, while European brands Alpine and Cupra are planning launches by 2027. Alpine aims to position itself as a premium electric sports car brand, facing distribution challenges, whereas Cupra plans to introduce a mix of electric and hybrid vehicles, leveraging existing VW resources. Continue reading Coming to America: A tale of two Europeans

Mercedes’ new electrified compact architecture

Mercedes is set to unveil its second-generation CLA Class, built on the new modular architecture (MMA), which supports both electric and combustion engines. The EV variant features advanced charging capabilities and a long range. Mercedes aims to integrate cost-efficient technologies, simplifying its vehicle portfolio while advancing towards luxury electric offerings. Continue reading Mercedes’ new electrified compact architecture